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How to Manage Your Weaknesses in Business

One of the secrets to upscaling my business was finding out what I’m good at and bad at.

Everybody has things that they’re really good at and really bad at. We all have strengths and weaknesses. The first thing I identified was I’m pretty bad at managing people. Once I identified that I’m really bad at this role and I identified what I’m really good at – which is sales and marketing – I was able to delegate that role and take my business to another level.

I found that I was very short with people. I’m sure you can all agree with me when you’re a business owner you think about all the things that you can get done in a day and then you think: well if I can do all those things, why can’t they do it.

The simple answer is: it’s not their business, so they don’t really care. They’re not as invested in it as you are. One thing that really took me to another level was understanding a really short but simple concept. And that’s the fact that an employee is never going to do 100% of what you can do (which is wearing your undies on the outside of your pants like Superman).

But you can have one person do 70 to 60% – let’s say they’re really bad and they only do 60% of what you can do. What happens when you have 10 people? That’s 600%. You’re only capable of doing 100%. So start to look around and identify what you’re not good at, what you can delegate and start to hand those things out and take your business to another level.

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