Why Your Business is Losing Leads
If you’re not nurturing them, somebody else is.
I’m talking about your leads! You need to have some sort of automation sequence or some sort of way of nurturing your leads as they come through and throughout the sales process. Even 12 months down the track. If you’re not nurturing those leads, somebody else is, I guarantee it.
Whichever industry you’re in, someone’s out there trying to try to grab their attention. You need to have automation in place so that these people are always being touched.
Whether it’s through an EDM or retargeting, those things always keep your brand name in the back of their mind. So when they make a decision, they think of you.